Electronic Arts has heralded FIFA 2008 as Europe’s biggest entertainment launch of the season. EA Sports' FIFA 08 continues has sold over one million units sold at retail across all formats in its first week on European shelves. FIFA 08 is outselling every other popular game offering launched in Europe in the same week, and Electronic Arts says the series remains true to its fame as the world’s best selling sports franchise.

“This is just the start of what promises to be the most exciting season ever for gamers”, said Gerhard Florin, EA Executive Vice President for International Publishing. “FIFA 08 kicks off our holiday line up, which has more fresh titles than ever before including consumer favourites like Need for Speed Pro Street along with original properties like Army of Two, EA Playground, Smarty Pants, Rock Band, Hellgate London, The Orange Box and Crysis. This year there truly is something for everyone”.

FIFA 08 released in New Zealand on 28th September.