Already three months before Leipzig's Games Convention is due to begin, just under 40 per cent more space has been booked in the GC Business Centre than at the same stage last year.

International exhibitors in particular are increasingly attracted to Leipzig. Exhibitors from 15 countries have registered for the GC Business Center. "The GC continues its success story again in 2007. The current registration figures for the Business Centre prove that Leipzig is the industry’s most important fixture, including for international exhibitors," said Peggy Schönbeck, GC project director.

"We expect crowds of national and international trade visitors at the GC 2007. To be prepared for that, we are expanding our presentation at this year's fair," says Bernd Reinartz, PR manager at Activision Germany. The big names have already announced their attendance. They include Sony, Microsoft, Nintendo, Ubisoft, Electronic Arts, Take 2, Konami, Eidos, Sega, Vivendi and Disney.

There is also a the sharp increase in the presence of foreign exhibitors, with France Télécom, Ubifrance and Monte Cristo Multimedia making premiere appearances in the GC Business Centre in 2007. There are also plans for shared stands from Canada and Singapore.

Developer's Village brings together young developers

The GC Business Center offers a special service to young developers. Up-and-coming developer companies can present their innovations in a specially reserved section in the Developer’s Village, giving them both an opportunity to exchange experiences and to talk to international publishers. "It is often precisely the young developer teams that enrich the industry with their innovative ideas", says Schönbeck. This year for the first time, there will be a joint stand in the Developer's Village featuring French developer teams.

GC Business Centre: meeting place for trade visitors

From 22 to 25 August during the GC, the Business Centre serves as a meeting place for developers, publishers and dealers in the games business.

The GC Business Centre has been expanded still further this year. For the first time, it takes in both the Congress Centre Leipzig (CCL) and the entirety of Hall 1. This makes up a total exhibition area of 30,000 square metres. A new feature this year, two entrances are available for trade visitors to access the GC Business Centre, plus an extra entrance via the Glass Hall on 22 August.