Nyko Technologies has launched a new e-commerce site, nyko.com/store, providing gamers and consumers a new way to purchase the company's diverse catalogue of accessories. The newly unveiled site will allow consumers to research product information, find a retailer that carries the item, or purchase it directly from Nyko.

Nyko's e-comm. site offers consumers access to all Nyko products whether they are gear shopping for the PlayStation 3, Wii and Xbox 360 or browsing peripherals for other platforms like iPod and PC.

"Up until this point our site has been a great source of information about our products as well as an avenue for consumers to locate a retailer of our accessories", said Chris Arbogast, marketing manager at Nyko Technologies. "Because gamers value choices and the ability to view their options quickly, we wanted to provide them with an easy way to purchase directly in addition to choosing one of our trusted retail partners without having to check multiple sites."

Although Nyko will not offer preorders on its website, signing up for the company's newsletter will enable users to receive notice of when items will be available for purchase.