It now seems to be part of the standard movie package these days. They have the T-shirts, the action figures and the game of the movie. Unfortunately, the games are normally ill-conceived and don't live up to the hype of the movie. Speed Racer, the game of the Warner Brothers movie, has broken the mould.
Speed Racer has been around for some time. Starting life as a Japanese Manga Anime by Tatsuo Yoshida, and eventually making its way onto television as a cartoon series, it has developed quite a cult following.
With the decision by the Wachowski Brothers (the team behind The Matrix and V for Vendetta) the search was on to find a game developer to take their vision onto the gaming stage. They settled on Sidhe Interactive (it's pronounced "shay", if you're wondering), New Zealand's premier game developer.