EA has secured exclusive rights to the Football Association Premier League for an additional four years including the 2010/11 season. The deal allows EA Sports' sole rights to include every Premier League club in FIFA 07 and allows the FIFA franchise to deliver the up-to-date game with current kits, squads and player likenesses without player editing.
"The Premier League is widely regarded as the most exciting in the world and we’re delighted to have been able to extend our current deal," says Dan Holman, Marketing Manager, EA UK.
This year, players have the power to shape their club’s destiny in the EA Sports Interactive Leagues, a new online mode that enables gamers to pit their club against supporters of their real-world opponents. The Interactive Leagues feature the FA Premier League, Bundesliga, French League and Mexican 1st Division.
Players play their matches according to the real-world schedule.