PlayerUnknown's Battlegrounds has broken Steam's record for highest ever concurrent player count.
According to the game's official Twitter account, a total of 1,342,857 players were jamming PUBG at the same time yesterday, besting previous champ Dota 2's figure of 1,295,114.
One big difference of course is that Dota 2 is free to play, while PUBG will set you back US$30.
According to Steam Spy, PUBG's figure rose even further yesterday, to 1,349,584.
Earlier this month, developer Bluehole announced that PUBG had sold more than 10 million copies in just six months, and last week the game crossed the one million concurrent player mark.
If you're keen to read what it's like to be at the center of a gaming phenomenon, you can read all about Brendan "Playerunknown" Greene's whirlwind year in this Polygon interview feature.