Nintendo has ceased production of Wii consoles.

A short note on the Wii’s official product page simply states “production ended” (translation by Kotaku).

The Wii launched nearly seven years ago in November 2006 in North America (and in December 2006 locally), and an updated model was released in 2011.

Despite its standard definition output, proprietary discs, underpowered build, and fondness for shovelware, it sold 100 million units worldwide on the back of an intuitive controller and smash hits like Wii Sports and Wii Fit, which helped it find popularity outside the mainstream gaming audience.

Updates of classic Nintendo franchises such as Mario Kart Wii, New Super Mario Bros. Wii, Super Smash Bros. Brawl, and Super Mario Galaxy, and The Legend of Zelda: Twilight Princess also helped it handily outsell both the Xbox 360 and PlayStation 3 (both of which recently crossed 80 million sold).

Wii successor the Wii U has struggled so far, and sold just 160,000 consoles in the second quarter of this year.